Silvert's
Silvert's is a very special site, in that this simple site hides a highly sophisticated and complex system. The navigation and shopping cart has to be accessible for seniors, their families, and caregivers. It has to be easy to use and shop from for the novice customer. It also has to provide management for international franchises, affiliates, and industry customers.
The back end is also quite sophisticated. I programmed all the systems, including order processing, sales projections, statistics, mailing list management, content management system, and much more.
I Created Utilities such as:
- Email Subscriber Service
- Affiliate program with affiliate login centre
- Franchise program with Franchise Management utility so each franchise can manage what they sell on the site
- Gift Registry
- "Tell a Friend" Utilities - Send an item to a friend
- Online gift certificates
- Members Club
- Guestbook
- B2B management utilities
- Multiple currency system
- Ad management and tracking utilities
- "Related Items" utility
- Sales statistics and projections utilities
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